We also offer products under our own brand Jessie & Jane, which is an embodiment of chic and classic styles. We target female customers aged between 20 and 40 that seek fashion in touch with individuality.

Our initial success in brand building in 2015 also attracted the attention of offline retailers. In 2016, along with the increase in online sales, we added 14 new Jessie & Jane retailers with 27 new Jessie & Jane offline retailer-operated points in various cities in the PRC.